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Programme Design and Management, Innovation Support, Research Management

  • PROJECT AND PROGRAM MANAGEMENT
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Home > services > Content strategies and public engagement services

Content strategies and public engagement services

I help projects develop content strategies and to deliver content that highlights their achievements and gets the right information to the right audience in the right format.

Below are three examples of content strategies I’ve developed and delivered – for Like!, for the UK Carbon Capture and Storage Research Centre, and for Smart Cities – read the case studies for more details.

Do you (or your project) have a content strategy? Let me help you tell your stories

Would you like me to write something for you? Jump to my Writing – reports, magazines, articles page for more information on writing services and see my writing portfolio.

Making innovation accessible – the Like! Magazines

Interreg projects usually finish with a fairly dry, technical, private report for the funder which summarises the project’s activities and achievements and which is never seen again. For Like! we decided to produce a series of thematic magazines that brought together the Like! project’s pilots and learning in an accessible form that would be widely distributed and which could be re-used/re-purposed in a range of different formats. You can find out more about our approach in the Learning from Like! Content Strategy case study.

Developing your approach to Innovation

Developing a local innovation culture

Developing smarter
local services

Creating digital DNA for cities & neighbourhoods


Building an international industry/academic network – lessons from the UKCCSRC

The UK Carbon Capture and Storage was an industrial/academic network set up to support UK and international research, industry, and government efforts to reduce the costs of decarbonising industry / energy production. Our approach focused on developing tools and approaches that would bring together a network of over 1500 members, a very large research consortium of over 15 UK universities, and a series of industrial and international partnerships into a cohesive, integrated network. You can find out more about our approach in the UKCCSRC Content Strategy case study.

UKCCSRC Flyer

RAPID – Research and Pathways to Impact Development

UKCCSRC website

Smart Cities – building a comprehensive content library

For Smart Cities we produced a mix of case studies (which I either wrote or commissioned), plus resources and research briefings.

I worked with external experts and commissioned writers to produce a comprehensive library of accessible, focused material that provided in-depth introduction to the key Smart Cities themes.

Our aim was to provide a comprehensive content library which included detailed case studies and options for organisations looking to adopt new ways of working.

You can find out more about our approach in the Smart Cities Content Strategy case study and in the Making academic research accessible – the Smart City Academic Network approach case study.

Smart Cities Reports

'Creating Customer Contact Centres'

Creating Customer Contact Centres

'Customer Profiling, Customer Insight, and Service Design'

Customer Profiling, Customer Insight, And Service Design

'Improving business processes and delivering better e-services – a Smart Cities resource'

Improving Business Processes And Delivering Better E-services

'My City Online – Case studies and strategies for website development from Smart Cities – a Smart Cities resource'

My City Online – Case Studies And Strategies For Website Development From Smart Cities

'Creating Municipal ICT Architectures – a Smart Cities resource'

Creating Municipal ICT Architectures

Using GIS for better e-services – a Smart Cities resource

Using GIS For Better E-services


Content strategies and public engagement services articles and case studies:

Introducing ‘Blockchain And Government In Europe’ – Lessons From BLING

'Introducing ‘Blockchain and Government in Europe’ – lessons from BLING'

BLING has just published my latest magazine – Blockchain and Government in Europe. This 84 page magazine brings together 11 interviews and 8 new blockchain use-cases to explore the state of Blockchain in Government in Europe.

Learning From Like – Developing A Content Strategy To Support Digital Innovation Cultures

'Learning from Like – developing a content strategy to support digital innovation cultures'

LIKE! supported the development of local ‘innovation cultures’ in cities across Europe. Our content strategy pulled together the findings and lessons learned from our international collaborations and 9 key pilots into a series of 4 accessible, thematic magazines.

Making Academic Research Accessible – The Smart City Academic Network Approach

The Smart Cities Academic Network developed a systemic, accessible approach to knowledge production and dissemination that was designed to accelerate the development of e-services and e-government in Europe.

See all case studies...

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Innovation Support, Project and Programme Management.
114 Blackford Avenue, Edinburgh, Scotland, EH9 3HH. Company Registration SC625633.
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